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Market intelligence - Addis Data Lab

AI- powered Market Intelligence Explore audience segments, find new audience interests, and identify opportunities with data at the post and aggregate levels. Track purchase intent Understand when, where, and how consumers speak about purchasing your product or category, and track changes over time. Social Media Listening Look at sentiment, share of voice, compare audience segments and more. Evaluate campaign impact Assess whether your latest creative generate social buzz, and review which interest segments the campaign resonated with most. Analyze product launch response Determine what motivated consumers to buy, and find ideas for how can you be more impactful in the future. Benchmark against competitors competitors’ product positioning, pricing changes, customer reviews, content marketing, lead gen campaigns, and more.

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